The book The Art of war written by the Chinese military Sun Tzu is one of the most famous book of war. This war book was written by Sun Tzu after winning the years of battle for the control of China. Most of the military readers found a holistic approach on Sun Tzu strategy of war. In this book, he explained the strategy required to win a war. Soldiers and politician are inspired by this in achieving victory. People all over the world and a number of growing business organization are applying Sun Tzu’s Art of war strategies in life, business, politics and worldwide.

There are six principles of Sun Tzu war strategy. They are as follows:

1. The first principle is winning all without fighting that is achieving the objective without destroying it. This principle has able the ruler of the states-nations to create a stable environment for peaceful survival, become stable, expand, dominate their neighbors, and ultimately prosper for hundreds of years.

2. The second principle is avoiding strength, attack weakness means striking where the enemy is most vulnerable. This principle discuss on how to win All-under-Heaven intact.

3. The third principle is Deception and Foreknowledge means Winning the Information War. This principle discusses Speed needed in war. Take advantage of the enemy’s unpreparedness; travelling unexpected routes and strike where no precautions has taken. Speed is the essence of war.

4. The fourth principle is Speed and Preparation that is Moving Swiftly to Overcome Resistance. Wise and careful planning are the only solution to defeat the enemy easily. Different tactics should be used to deceive the enemy.

5. The fifth principle is Shaping the Enemy and Preparing the Battlefield. A battle field can be prepared after shaping the enemy.

6. The sixth principle is Character-Based Leadership. Leading by Example.

Sun Tzu strategy of war created the most enduring umpire in the history of China. When this classic book was translated for westerners, a significant impact has been brought to the western leaders on how to conquer the nations. The success of war strategy knowledge was soon spread to the ancient military leaders and gradually to present world in business and politics. The war strategies of Sun Tzu is quite helpful in achieving the aim and objectives of life. People who read this classic book have influence lots. The inspired people have applied the strategy in real life and have been able to built the largest, successful and powerful company of the world.

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Some people prefer these method :

1. Separate strategy and emotion

Inside a down market, some investors panic and then try to protect their assets by moving money out of an investment. Then when the market rises again, they become hopeful and choose to put their money back into the original investment. In a nutshell, emotions can cause people to buy high then sell low, which is the total complete opposite of what you need to do . In a down market it’s important to remain confident and not be relying on short term performance. Remember, if you’re investing inside a long term goal such as retirement, time is usually always in your corner. So unless your goals change, it’s a good idea to produce a strategy and stick with it.

2. Take full advantage of dollar cost averaging

By investing a set amount of money at regular intervals over a any period of time of time, you buy more shares once the marketplace is low and fewer shares once the marketplace is high. The advantage is your average cost per share becomes less than the typical selling price over time. Dollar cost averaging does not guarantee an income or force away loss in a down market. It’s however, a simple and effective way to overcome the emotion of investing.

3. It’s time in the market that counts

It’s not easy to remain optimistic about your investments whenever your statement shows they have lost value. It may be tempting, in fact to reallocate funds into more stable options. If you find yourself lured to abandon your investments, think about this: While stocks can be a higher risk in the short term, the long term gains can be quite substantial.

4. Keep a long-term perspective

Through the years, there have been many market downturns. Once the market begins to rise, the next year often produces significant returns. Nobody can predict whenever a down market can finish so you shouldn’t jump to the stock market and wait for recovery. You should however, conserve a diversified portfolio that includes stocks, bonds, and money market investments. The very best defense against a down marketplace is a diversified portfolio.

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Inside a down market it can be challenging to look for the best investment strategy for your portfolio. The volatility of market performance can make one nervous to say the least which could result in investment choices you may regret afterwards. It’s essential to put aside emotions when making any kind of investment decision and particularly in a down market. Here are four ways to ensure market turbulence more tolerable.

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Some recommendations you need to know :

– Have realistic expectations
– Don’t make hurried decisions
– Do your research prior to making any investment choice
– It’s important to take your time in working on your investment strategy inside a down market so you’re not second guessing your decisions afterwards.