Web Banner Advertising Vs Search Engine Advertising

Search engine advertising is a simple marketing method where a few words/sentences are used to promote a product/service. The advertiser will be permitted to display 2-3 lines of text in addition to the URL in the advertisement. E.g. the first line (20-25 characters) normally displays the title of the ad followed by 2-3 lines (30-35 characters per line) describing the product. It is also known as pay per click (PPC) advertising.

Note: This type of publicity generally results in less volume of sales because there is a restriction on the words being used to promote the product. Therefore, one needs to be very careful with content creation while using this form of advertising.

Web banners enable advertisers to use rich media content like logo, animation, and corporate colors while endorsing their product. The concept is similar to offline advertising except for the fact that creative content makes it more lively and fascinating.

Social Media – Distraction Or Smart Strategy

Facebook, Twitter, LinkedIn and YouTube. Does your new business really need a presence there? That question may make you cringe, if you’re afraid of falling behind when it comes to social media. Step back and relax; you may be experiencing “social networking envy” unnecessarily. While social media sites can be marvelous marketing tools, there’s more work to be done first to build the business of your dreams.

Distraction or Smart Strategy?

Spending a lot of time on Facebook lately? Used correctly, social media sites like Facebook and Twitter can be powerful tools for marketing. Many online entrepreneurs are mining real gold from social networking. But those same social networking sites can be a huge distraction if you’re not careful. The key is in finding the proper balance.

Confirm Your Credibility with Online Reputation Management Techniques

Confirm Your Credibility with Online Reputation Management Techniques

Creating a positive online image… With the advent of Web 2.0, the internet has become driven by web users who have in effect become the voice of your company’s online credibility.

In an ever increasing competitive marketplace, establishing, monitoring and maintaining your online credibility is becoming more important every day.

Project Management Basics Project Managers And Silver Bullet Thinkers

Silver bullets are the be all and end all of monster slaying weapons and that’s true in business, too. Subscribing to the silver bullet thinking can kill a great project or business. The magic of the silver bullet doesn’t extend to project management. The solution is rarely single fold and putting all your eggs in one basket can easily cause the project or business to flop. Project manager, even the heads of businesses, can become silver bullet thinkers and not realize it. Project managers can curb their silver pellet thinking by recognizing the hallmarks of silver buckshot mindset.

One Problem, One Solution

If youre looking for one answer to a problem in a project or failing business, youre being caught in the silver bullet trap. Just because one silver bullet kills a werewolf doesnt mean in the real world that one solutionbe it project software, a person or type of trainingis the answer. Its more often that multiple pieces of a solution is the answer. For example, no one person on staff will be solution to the project management issue or the single-handedly stop a business from failing. Even, if that one person has the knowledge and skills to make an impact on the project, how they interact with others on the project factors into the success of the project. The silver bullet solution to the project could very well react badly with the others on the project and cause the whole project to collapse.

Top Clickbank Affiliate Marketing Success Secrets Tips

When I first join clickbank affiliate marketing, I’ve not make money with clickbank at all while thousands of clickbank affiliate are making real money. I’ve feel bad and helpless but luckily I’ve not gave up, I started to do research about clickbank affiliate marketing and also brought many of eBook online guru to learn it myself. It took me about 1 year++ to tested out every single clickbank affiliate marketing techniques that I learned, finally I’ve started to see some amount of money flowing to my clickbank account and now still growing.

Here is my experience to success in clickbank affiliate marketing.

Fact, there is no big secrets tips behind but you’ll need a certain skill-set, along with a clicbank affiliate marketing tools to help you choosing a right clickbank affiliate products before you start any marketing work. What I am about to share is going to open up your eyes so do take some notes before you proceed.